Ask Margaux



Introducing Ask Margaux

Margaux Burgess – ALSA’s Sommelier and Industry Liaison

Margaux Burgess, WSET Diploma holder and Certified Sommelier will be working with the Alberta Liquor Store Association to offer additional avenues of support to member stores. Through Margaux’s background in the liquor industry she is particularly suited to supporting the advocacy and education ALSA is committed to offering their member stores.

Margaux is available to assist in a number of ways so please take advantage of this valuable resource and Ask Margaux.

Education and Training – An additional educational resource.

  • Do you want some additional knowledge about a product or a region? Training materials for staff or suggestions on how to implement quick, cost effective education.

Promoting your store events - Tell me what is going on in the store?

  • Promote member store news, products and events through Facebook, Twitter and Instagram 

Digital Marketing and Social Media - Want to know what a hashtag is OR the benefits of Facebook?

  • Assist with the development of your own social media program with advice on how to best utilize different methods of digital communications.

To get in touch with Margaux please use any of the methods below:
Email –
Twitter - @alsaweb
Facebook –
Instagram - @alsaweb
Add hashtag #askalsa or #askmargaux to your social posts

Margaux Burgess is the founder of Lingua Vina Sommelier Services, a wine and spirits consultation company. Starting in luxury restaurants and hotels on and off premise over 15 years ago Margaux has worked in virtually every capacity. This coupled with her extensive wine education –puts her in an ideal spot to best assist ALSA’s diverse membership. Edmonton is Margaux’s adopted home and she is thrilled to play a role in the continuation of the success of the Alberta Model.

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